Marketing & Sales

Using Instagram to grow your Online Language Business.

Friday, February 4, 2022
60 min watch

Your language teaching business needs to have a social media presence these days, as it’s not only a good way to market your language school and courses, but also a great opportunity to build trust with potential students.

With 1.3 billion users out of which 71% aged 18-29 visiting it on a monthly basis, Instagram is ranked as the 4th most popular social network.This is enough of a compelling reason for you and your online language business to have an active presence on this social media and engage with your potential student target demographics in order to grow the business. But how to do it properly?

In this session we cover the following:

🔹 Social media as a tool for your business;

🔹 How Instagram can and should be used to bring in clients;

🔹 Creating your Social Media strategy;

🔹 What NOT to post;

🔹 Case Study: From Awareness on Instagram to Revenue on Edugo.AI platform.

Meet the speakers’ Kate Bogar a Business English coach based in Germany and co-founder of English an Online Language School. Kate also works with language teachers to help them create their dream business, make more money and not burn out, and Giuseppe Tomasello, Edugo.AI’s CEO who's worked with language schools and international schools globally to enable each institute's unique transition to online education.

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