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4 ways to increase your language student base

August 27, 2021
3 min read

Has your school’ s enrolment activity been put on the back-burner due to the current Covid-19 pandemic? Well, you are certainly not alone.

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During these trying times, one of our most immediate concerns is the health and safety of your students and staff. Add the pressures of ensuring high-quality education to students, and you’ re set for a year of stress and nerve-wracking administration. Yet with so much uncertainty over the future of language learning, amidst a looming academic semester, now is the time to move forward in advancing your school’ s evolution.

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With the financial impact language schools have faced this year due to the global pandemic, online schooling has shown countless advantages time and time again. Attracting students worldwide, as well as expanding client beyond imagination is at the top of our list.

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However, it would be unfair of us to suggest spending one’ s resources in the research and development of the e-learning market without lending a hand. Besides, why launch ineffective and risky marketing campaigns when we have all the tech-tools to support you through your new journey?

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How to increase your student base

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The Edugo.AI team has created adaptive technology specific for language learning; enabling language schools to conduct marketing campaigns whilst acquiring students online seamlessly, through:

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1. 🎨 Fully personalized platform

Welcome pre-existing and prospective students immediately to your online school as intimately as possible. Through branding, palettes, as well as a familiar domain, help your students feel at ease with familiarity as they navigate through your customized teaching platform. With brief introductions to each of your professors via accessible profiles, enhance your brand awareness, and guide students to quickly familiarise with the platform.

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2. đź’» Marketing-oriented LMS

Our AI-powered Language Management System allows language schools to generate and upload shareable video content on social-media platforms like YouTube, Facebook, and Instagram. With it, add direct links to the entire course, and practice exercises directly on your school’s platform – or alternatively, redirect users to the “Book a Lesson” section. Not only does this act as a direct Call-to-Action for potential students, but prospective students may now be guided onto your platform through the simple click of a button.

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3. đź“Š Data and Statistics

Are you looking to keep track of student enrolment? Are lessons evenly allocated to educators within your institution? Which courses do students prefer most? How many lessons have students purchased this month alone? Edugo.ai’ system recognises every interaction and automatically triggers specific email campaigns personalized to every user.

Our dashboard feature is dedicated to answering all the questions above, meeting every single need language schools face. Giving full access to each sector of your business via data analyses, schools can now drive, observe, and expand growth in sales. You now have the advantage of observing clients and potential customer behaviour.

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4. đź“Ł Online Ads

Edugo.AI supports language institutes through Facebook Ads and Google Ads – boosting your Search Engine Optimisation. We help schools achieve maximum visibility, increase sales, while attracting new clients. Edugo.ai adopts various strategies that align with the functionality of your customized platform with remarkable returns.

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Edugo.AI has tripled our clients’ student-enrolment by 30% within the past six months. With our dedicated marketing strategies, help your language school grow online.

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So, are you ready to grow online and boost your marketing seamlessly?

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Create your language course easily now.

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